Record: 1
                              Title: The Unintended Consequences o
---
 Mandatory ESG Disclosures.
                          Authors: Oranburg, Seth C.
                           Source: Business Lawyer. Summer2022, Vol. 77 Issue 3, p697-712. 16p. 1
                                   Diagram.
                  Document Type: Article
                    Subject Terms: *Social responsibility o
---
 business
                                   *Disclosure laws
                                   *Stockholder wealth
                                   *Business & the environment
                  Company/Entity: United States. Securities & Exchange Commission
            NAICS/Industry Codes: 926150 Regulation, Licensing, and Inspection o
---
 Miscellaneous
                                  Commercial Sectors
                          Abstract: Corporate social responsibility ("CSR") is the notion that
                                    corporations should do more 
---
or society than simply earn pro
---
its 
---
or
                                    shareholders. This viewpoint is o
---
ten juxtaposed against the theory
                                    that corporations should maximize social value through pure
                                    shareholder wealth maximization ("SWM"). Some proponents o
---

                                    CSR have proposed rules mandating "environmental, social, and
                                    governance" ("ESG") disclosures. Mandatory ESG disclosures
                                    would require corporations to 
---
ile public reports regarding their
                                    activity concerning CSR, sustainability, and other ESG issues. The
                                    proposal to mandate ESG disclosures stems 
---
rom the assumption
                                    that these disclosures will lead to more corporations engaging in
                                    more CSR activity instead o
---
 pure SWM. In other words, the
                                    normative goal is to encourage more CSR activity. However, the
                                    assumption that mandatory ESG disclosures will lead to more CSR
                                    activity is theoretically and empirically unsound. Instead o
---
 leading
                                    to more CSR, mandating ESG disclosures could lead to less CSR.
                                    This paper explains the theoretical mechanism 
---
or this
                                    counterintuitive result. It then reviews recent empirical studies that
                                    tend to show that ESG-related mandatory disclosures are not
                                    associated with bene
---
icial real-world outcomes. Finally, it considers
                                    the cost o
---
 mandating ESG disclosures. The conclusion casts doubt
                                    upon that argument and argues that the Securities and Exchange
                                    Commission should theoretically and quantitatively consider costs
                                    and bene
---
its be
---
ore mandating ESG disclosures 
---
rom public
                                    corporations. [ABSTRACT FROM AUTHOR]
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---
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---
 American Bar
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---
er to the original published version o
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---
or the 
---
ull
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                   Full Text Word Count: 7727
                                             ISSN: 0007-6899
                      Accession Number: 159203962
                                      Database: Business Source Ultimate
                         The Unintended Consequences o
---
 Mandatory ESG Disclosures

Contents
Corporate social responsibility ("CSR") is the notion that corporations should do more 
---
or society than
simply earn pro
---
its 
---
or shareholders. This viewpoint is o
---
ten juxtaposed against the theory that
corporations should maximize social value through pure shareholder wealth maximization ("SWM").
Some proponents o
---
 CSR have proposed rules mandating "environmental, social, and governance"
("ESG") disclosures. Mandatory ESG disclosures would require corporations to 
---
ile public reports
regarding their activity concerning CSR, sustainability, and other ESG issues. The proposal to mandate
ESG disclosures stems 
---
rom the assumption that these disclosures will lead to more corporations
engaging in more CSR activity instead o
---
 pure SWM. In other words, the normative goal is to encourage
more CSR activity.

However, the assumption that mandatory ESG disclosures will lead to more CSR activity is theoretically
and empirically unsound. Instead o
---
 leading to more CSR, mandating ESG disclosures could lead to less
CSR. This paper explains the theoretical mechanism 
---
or this counterintuitive result. It then reviews recent
empirical studies that tend to show that ESG-related mandatory disclosures are not associated with
bene
---
icial real-world outcomes. Finally, it considers the cost o
---
 mandating ESG disclosures. The
conclusion casts doubt upon that argument and argues that the Securities and Exchange Commission
should theoretically and quantitatively consider costs and bene
---
its be
---
ore mandating ESG disclosures

---
rom public corporations.

Introduction. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
698

I. Theoretical Model . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
700

A. The In
---
ormation Paradox . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 702

B. Theory o
---
 Optional and Mandatory Disclosure . . . . . . . . . . . . . . . . . . 703
II. Empirical Application . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 704

A. Impact o
---
 Mandatory ESG Disclosures on ESG In
---
ormation. . . . . . . . . 704

B. Impact o
---
 Optional ESG Disclosure on ESG In
---
ormation . . . . . . . . . . . 706

1. CSR True Believers: High-Type ESG In
---
ormation . . . . . . . . . . . . . 707

2. Greenwashing: Low-Type ESG In
---
ormation. . . . . . . . . . . . . . . . . . 708

III. ESG Disclosure Cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 710

Conclusion. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 711

INTRODUCTION
The corporate social responsibility ("CSR") debate asks the 
---
undamental question: what is the role o
---

corporations in society? The debate over CSR has proceeded since at least 1932, when two attorneys,
Adol
---
 A. Berle, Jr. and E. Merrick Dodd, Jr., publicly debated the 
---
ollowing question: to whom are
corporations accountable?[ 1] Berle argued that corporations are accountable only to shareholders, who
are a corporation's owners.[ 2] Berle's position was adopted by economist Milton Friedman in 1970, who
argued in a New York Times article that "The Social Responsibility o
---
 Business Is to Increase Its Pro
---
its."[
3] The Friedman Doctrine, as it came to be known, is also known as stockholder wealth maximization
("SWM") theory or simply stockholder theory.[ 4] Fi
---
ty years later, Richard A. Epstein continues to assert
that anything but SWM theory would be untenable in practice.[ 5]

Dodd, on the other hand, argued that corporations are also accountable to society.[ 6] This position

---
avors CSR and is also known as stakeholder theory. CSR scholars responded immediately to the
Friedman Doctrine. In 1971, Hein Kroos and Klaus Schwab argued that corporations must serve all
stakeholders.[ 7] Fi
---
ty years later, Lynn A. Stout continued to contest the SWM theory, writing, among
other things, a book entitled The Shareholder Value Myth, [ 8] in which she argued that shareholders are
diverse groups who cannot have but one value, making SWM theory just an untenable as Epstein claims
CSR to be.

The Berle-Dodd SWM-CSR debate still 
---
rames today's ongoing discussion about the proper 
---
unction o
---

corporations. And now, the discussion includes the concept o
---
 mandatory environmental, social, and
governance ("ESG") disclosure. Mandatory ESG disclosure would require corporations to publicly
address ecology, culture, politics, and economics.[ 9] Proponents believe that mandatory ESG disclosure
will make corporations more accountable to society, and thus increase CSR.[ 10] SWM proponents
counter that corporations already are accountable to society, through consumer and supplier reputation
and the stock market; moreover, ESG imposes a uni
---
orm view o
---
 what corporations should do about
social issues, which destroys business diversity and may not 
---
ocus e
---

---
orts on the right issues.[ 11]

This paper does not contribute to the great debate o
---
 whether corporations should engage in CSR or
SWM. Rather, it o
---

---
ers a narrower and more technical 
---
ocus. Proponents o
---
 ESG believe that mandating
ESG disclosures will result in more ESG activity.[ 12] This theory is based on the notion that you get what
you measure. However, mandating more disclosures about ESG activities may not lead to more ESG
activities. Mandating ESG disclosures could actually lead to less CSR, at great cost to society.[ 13] This
paper aims to prevent such an expensive regulatory blunder by cautioning against mandatory ESG
disclosures.

This is not necessarily an anti-ESG or pro-CSR position. As this paper will show, opposing mandatory
ESG disclosures makes sense 
---
rom both a CSR and an SWM perspective. CSR proponents want more
CSR. For the CSR proponents, this paper's theorical and empirical analysis o
---
 how mandatory ESG
disclosures have unintended consequences that lower CSR activities might give CSR proponents pause
be
---
ore pushing on with mandatory ESG disclosure proposals.

SWM proponents generally want less CSR. For most SWM proponents, mandatory ESG disclosures
make no sense already, because their goal is not to incentivize CSR anyway. Ironically, they may 
---
lip and
support ESG mandates a
---
ter reading this article. However, ESG mandates are costly. Such costs may
exceed their bene
---
its, contrary to the pre
---
erences o
---
 SWM and ESG proponents.

I
---
 neither side o
---
 this ninety-year war 
---
inds it gets what it wants through mandatory ESG disclosures, then
the battle on mandatory ESG disclosures could end in a mutual surrender, with both sides abandoning
the mandatory ESG disclosure regime. E
---

---
orts could then be spent elsewhere in a grand battle to de
---
ine
corporations under capitalism.

This paper proceeds in three parts. Part I explains the theoretical mechanism 
---
or the counterintuitive
result that more ESG disclosure may yield less CSR activity. Part II analyzes the recent empirical studies
on the e
---

---
ect o
---
 ESG disclosures on CSR activity, which tend to show that ESG-related mandatory
disclosures are not associated with bene
---
icial real-world outcomes. Part III considers the cost o
---

mandating ESG disclosures. The conclusion casts doubt upon that argument that the Securities and
Exchange Commission ("SEC") should mandate ESG disclosures 
---
rom public corporations.

I. THEORETICAL MODEL
A corporation takes actions to attract investors. These actions include disclosing to the investor certain
material 
---
acts about the corporation that help the investor decide whether to invest in the corporation.[ 14]
For example, a corporation could disclose its quarterly earnings reports or how many trees it planted in
Sri Lanka. Investors who care only about SWM might disregard the disclosures regarding the trees, while
investors who care about CSR might 
---
ind this in
---
ormation helps them decide to invest in the 
---
irm.

At the outset, it must be clear that disclosures 
---
rom public corporations, whether about earnings or trees,
must be made publicly.[ 15] Regulation Fair Disclosure ("Reg FD") saw to this in 2000.[ 16] Consequently,
a company cannot selectively disclose earnings to SWM investors, then make a di
---

---
erent selective
disclosure about the trees to CSR investors. Both disclosures must be publicly 
---
iled where all can see
and evaluate them.[ 17]

In 2005, Anil Arya, Jonathan Glover, Brian Mittendor
---
, and Ganapathi Narayanamoorthy published
Unintended Consequences o
---
 Regulating Disclosures: The Case o
---
 Regulation Fair Disclosure. [ 18]
Their analysis concluded that Reg FD inhibited the very disclosures it was intended to widen.[ 19] It is
use
---
ul to consider that counterintuitive result and to consider whether other disclosure regulations (such
as mandatory ESG disclosures) may also inhibit what those regulations were intended to widen.[ 20]

In both the case o
---
 mandatory Reg FD disclosures and mandatory ESG disclosures, an investor 
---
aces a
binary choice: to invest or not to invest in a given corporation.[ 21] To render this decision, the investor
obtains in
---
ormation about the corporation in question.[ 22]

How that investor obtains in
---
ormation depends on how corporate in
---
ormation is disclosed, which in turn
depends on whether there is a mandatory disclosure regime.[ 23] Without a mandatory disclosure
regime, corporate in
---
ormation regarding ESG is either disclosed voluntarily or not disclosed at all.[ 24]
Under a mandatory disclosure regime, the corporation has only one choice-disclose the ESG in
---
ormation
pursuant to the regulatory mandate.[ 25]

Even though investors can access and analyze ESG in
---
ormation themselves, most investors generally
rely on analyst reports when making investment decisions.[ 26] Each analyst chooses whether or not to
analyze a given company, based on its prediction o
---
 how valuable the resulting report will be, and then
sells reports to investors. The analyst thus plays a critical role in the dissemination o
---
 quality ESG
in
---
ormation.

Note that, in the presence o
---
 regulatory mandates 
---
or ESG disclosures, this collapses the corporate
decision matrix into a Hobson's choice: to make mandatory ESG disclosures, or to 
---
ace regulatory 
---
ines
and reputational penalties.[ 27] To put this another way, there is some lost in
---
ormation (regarding whether
a corporation chooses to disclose or not) in the presence o
---
 a mandate to disclose, which contravenes
some o
---
 the in
---
ormation gained 
---
rom a mandate to disclose.[ 28] The essential question is: which regime
produces higher quality in
---
ormation and better real-world results?

Extrapolating this essential question: How will the presence or absence o
---
 a corporate decision impact
investor decisions? In particular, will this disclosure regime help investors decide whether to invest in
CSR-
---
ocused corporations? Is the value o
---
 in
---
ormation gained through mandatory disclosure greater than
the in
---
ormation lost by allowing corporations to choose whether to disclose?

A. THE INFORMATION PARADOX
Society is awash in in
---
ormation. Human attention spans appear to have dropped in the 
---
ace o
---

overwhelming streams o
---
 constant in
---
ormation. Not all this in
---
ormation is relevant or help
---
ul, or even true.
And humans have limited cognitive bandwidth. It becomes harder to discern 
---
ake news, and thus harder
to trust real news, as the total volume o
---
 news increases. The result is an in
---
ormation paradox: A greater
quantity o
---
 in
---
ormation eventually results in a lower-quality understanding o
---
 that in
---
ormation.[ 29]

This over-in
---
ormation e
---

---
ect is true even where there are a relatively in
---
inite number o
---
 people. A rational
person will analyze in
---
ormation only i
---
 it is likely that doing so will be marginally use
---
ul. Either raising the
cost o
---
 analyzing a given set o
---
 in
---
ormation or lowering the value o
---
 the analysis will reduce the incentives
to analyze that in
---
ormation. When the value is negative, no rational analysts or investors will analyze that
in
---
ormation. Thus, by dumping a large quantity o
---
 in
---
ormation onto the market, mandatory disclosure
regimes can reduce the amount o
---
 quality analysis.

In particular, mandating all 
---
irms to disclose ESG in
---
ormation may result in a pooling equilibrium where

---
irms with di
---

---
erent characteristics regarding actual ESG and CSR behavior will choose the same action:
disclosure pursuant to the mandate. When such a pooling equilibrium is e
---

---
icient, it actually becomes
harder to distinguish 
---
irms with di
---

---
erent characteristics, because all 
---
irms are reporting the same
in
---
ormation.

Charles Cadsby, Murray Frank, and Vojislav Maksimovic studied this topic empirically in their classic
paper, Pooling, Separating, and Semiseparating Equilibria in Financial Markets: Some Experimental
Evidence. [ 30] First, the authors sorted 
---
irms as type H (high) or type L (low).[ 31] Here, we might
likewise separate corporations into type H 
---
or the "CSR true believers" and type L 
---
or the "greenwashers."
[ 32] The researchers approached the problem theoretically, using only mathematical models, to predict
how 
---
irms would behave.[ 33] But, according to their models, all three equilibria were theoretically
sustainable.[ 34] So, the researchers paid a large group o
---
 subjects to make disclosure and investment
decisions.[ 35] In these experiments, parties rapidly or immediately converged on a pooling equilibrium
strategy. Even when the researchers disrupted the equilibrium by introducing asymmetric in
---
ormation, "
[t]he more e
---

---
icient pooling equilibrium was consistently chosen over both other available equilibria."[ 36]

When asked why the pooling equilibrium dominated the players' choices, the researchers suggested that
investors come into markets with di
---

---
erent prior expectations. Some expect a pooling equilibrium
(meaning, they expect mandatory disclosures to produce low quality or no valuable in
---
ormation), while
others expect a separating equilibrium (where "CSG true believer" 
---
irms will reveal themselves, while
"greenwashing" 
---
irms will also show their true nature).[ 37] This is why, theoretically, all three types o
---

equilibria are sub-game stable. But, in the dynamic real world, the investor who expects pooling is always
willing to underpay relative to those who expect separating. In other words, the investors who believe the
in
---
ormation is useless negatively price the value o
---
 the investment. So long as at least two investors who
have prior belie
---
s in pooling are in the market, they will cooperate to drive the market price lower and
lower, until all the separating investors are priced out o
---
 the market. Furthermore, in larger markets,
where it is very likely that at least two investors have prior belie
---
s in a pooling equilibrium, the
convergence around a pooling equilibrium occurs instantly and reliably.

B. THEORY OF OPTIONAL AND MANDATORY DISCLOSURE
Although it might initially appear that available in
---
ormation will remain the same no matter why it is
disclosed, there are reasons to believe that corporations (which we presume to act rationally) will act
di
---

---
erently when optionally-versus-mandatorily disclosing in
---
ormation. By mandatorily, I mean by
government regulation or some other public 
---
iat, as opposed to private ordering. Do rational entities have
di
---

---
erent incentives regarding the in
---
ormation to disclose under a mandatory disclosure regime versus a
voluntary disclosure regime? Yes. As discussed above, mandatory disclosures tend to create a pooling
equilibrium around the choice to disclose. Mandatory disclosures make it costly not to disclose
in
---
ormation; a
---
ter all, the point o
---
 a mandatory disclosure regime is to 
---
orce nearly all corporations to
disclose in
---
ormation, and governments have the power to levy 
---
ines or shut down operations when
corporations 
---
ail to comply with their regimes. Faced with this cost, more 
---
irms will disclose mandatory
in
---
ormation. Knowing this, investors will value corporate in
---
ormation lower on the basis that the regime
results in pooling o
---
 
---
irms, not separating them. Any 
---
irms that continue to engage in separating behavior
will 
---
ind it increasingly costly, and ultimately not bene
---
icial, to do so, until those 
---
irms 
---
lip to a pooling
strategy or exit the market.

Thus, one risk o
---
 a mandatory disclosure regime is that, although there may be more in
---
ormation, the
quality o
---
 that in
---
ormation-as well as the market's understanding o
---
 that in
---
ormation-may be less. Because
all 
---
irms must disclose ESG in
---
ormation, it is hard to distinguish a "true believer" CSR 
---
irm 
---
rom the many
"greenwashing" SWM 
---
irms. This is what is meant by a pooling equilibrium. Corporations will 
---
ind it overly
costly to distinguish themselves 
---
rom the rest o
---
 the pool, and there
---
ore, analysts and ultimately investors
will likewise be unable to distinguish true belie
---
 
---
rom greenwashing.

In other words, there is a theoretical risk that mandatory disclosure regimes will incept an in
---
ormation
paradox; that is, requiring disclosure might result in more in
---
ormation but less quality in
---
ormation and
ultimately less human understanding o
---
 that in
---
ormation. Thus, disclosure regimes must be care
---
ully
designed to require comparable and measurable in
---
ormation; otherwise, the result may be a net social
cost and not overall real-world bene
---
its.

II. EMPIRICAL APPLICATION
The simple model in Part I highlights a trade-o
---

---
 between the value o
---
 in
---
ormation gained 
---
rom mandatory
ESG disclosure and the value o
---
 in
---
ormation gained 
---
rom observing corporations' choice whether to make
ESG disclosures. For purposes o
---
 comparison, this Part attempts to quanti
---
y the respective values or at
least their overall direction.

A. IMPACT OF MANDATORY ESG DISCLOSURES ON ESG INFORMATION
Fortunately, there is some good data regarding the impact o
---
 mandatory ESG disclosure rules on the
quantity and quality o
---
 ESG in
---
ormation. A recent (December 2021) study by the European Corporate
Governance Institute ("ECGI") measured and analyzed The E
---

---
ects o
---
 Mandatory ESG Disclosure Around
the World. [ 38] This study incorporated a massive dataset o
---
 all publicly listed 
---
irms in the Worldscope
database between 2000 and 2017, which included 
---
i
---
ty-two sample countries.[ 39] During the relevant
period, twenty-nine out o
---
 the 
---
i
---
ty-two sample countries required some 
---
orm o
---
 mandatory ESG
disclosure, and 
---
i
---
teen o
---
 the 
---
i
---
ty-two countries required a comprehensive 
---
orm o
---
 mandatory ESG
disclosure all at once.[ 40] This provides some basis 
---
or comparison o
---
 ESG regimes through both
longitudinal and cross-sectional analysis.

The 
---
irst question regards whether ESG mandates increase ESG in
---
ormation quantity and availability. To
measure this, the ECGI study examined the number o
---
 ESG reports 
---
iled in the Global Reporting Initiative
("GRI") database and the Asset4 database maintained by Thomson Reuters.[ 41] GRI, a non-pro
---
it
organization, pioneered ESG reporting in 1997 and is today's most comprehensive ESG reporting
database.[ 42] Asset4 is provided by a commercial data vendor that provides ESG reports to investors
and analysts on a subscription basis.[ 43] Both GRI and Asset4 provide value-added services including
ranking and indexing o
---
 
---
irms along dimensions o
---
 ESG activity.

ECGI measured the quantity o
---
 ESG reporting in sample countries be
---
ore and a
---
ter the introduction o
---

ESG disclosure mandates. Perhaps unsurprisingly, ECGI 
---
ound an increase in 
---
irms' ESG reporting in all
countries a
---
ter the introduction o
---
 ESG disclosure mandates.[ 44] Thus, there is little doubt that
mandating ESG reporting increases the quantity o
---
 ESG in
---
ormation.[ 45] But does it increase the quality
and utility o
---
 same?

To measure ESG in
---
ormation quality, ECGI examined "GRI compliance," which is a binary value coded

---
or whether a given 
---
irm reports in
---
ormation that GRI can index and rank.[ 46] Non-compliant reports are
di
---

---
icult to review, compare, analyze, and evaluate. Analysts may choose not to analyze non-compliant
reports because it is di
---

---
icult or impossible to estimate or predict corporate ESG activity via a non-
compliant report.[ 47] Investors, who are generally less equipped than analysts to made such inter-
corporate comparisons, are even less able to discern meaning
---
ul in
---
ormation 
---
rom non-compliant reports.
The paper employed "GRI compliance" as a proxy 
---
or ESG in
---
ormation quality.[ 48] A corporation can
comply with a country's ESG disclosure mandates while being GRI non-compliant.[ 49]

The ECGI study 
---
ound no statistically signi
---
icant evidence that mandatory ESG disclosure a
---

---
ects GRI
compliance.[ 50] Hence, the study concludes, ECGI cannot detect that mandatory ESG disclosure
regimes improve the quality o
---
 ESG in
---
ormation.[ 51] The results are consistent with the interpretation
that the average corporation produces ESG reports that super
---
icially comply with minimum standards o
---

mandatory ESG disclosure, but the average corporation does not attempt to produce high-quality results
that can be evaluated by analysts or investors.[ 52] The data, there
---
ore, tend to show that mandatory
ESG disclosure regimes do increase the quantity o
---
 ESG in
---
ormation, but do not increase the quality o
---

that in
---
ormation, and, most critically, ESG mandates do not increase the availability o
---
 use
---
ul ESG
in
---
ormation.[ 53]

B. IMPACT OF OPTIONAL ESG DISCLOSURE ON ESG INFORMATION
Optional ESG disclosure is a double-edged sword. On the one hand, optional ESG disclosure could invite
greenwashing, which is the corporate practice o
---
 pretending to care about CSR while actually engaging in
pure SWM.[ 54] Yet, optional disclosure means disclosure is relatively costly-where some 
---
irms are not
spending anything on ESG disclosures, a disclosing 
---
irm bears a relatively higher cost. This could, in
theory, have a positive impact on the quality o
---
 the ESG in
---
ormation that is optionally disclosed.

That theory is not supported by available data regarding the impact o
---
 optional ESG disclosure on
investment in
---
ormation. The ECGI study counted the quantity and measured the quality o
---
 45,281 ESG
reports in the United States, which all occurred during a period where the United States did not mandate
ESG disclosures.[ 55] All these disclosures, there
---
ore, could be considered optional ESG disclosures, as
they were not mandated by the government but rather incentivized by some other market pressure. The
United States reports constituted 17.45 percent o
---
 the entire sample, making it the single largest reporting
country in the sample, even though it was one o
---
 the 
---
ew countries in the study that does not mandate
ESG disclosure.[ 56] This shows, at least, there may be other 
---
actors driving ESG disclosure aside 
---
rom
mandates. However, questions remain. Are optional ESG disclosures higher quality that mandatory ESG
disclosures? Is the quality o
---
 optional ESG disclosures high enough to avoid a pooling equilibrium?

Un
---
ortunately, there is presently less empirical study regarding the quality o
---
 ESG disclosures in the
United States. However, some preliminary data provide a basis 
---
or 
---
urther study. First, as mentioned
above, the United States, which has no mandatory ESG reporting, produces the highest total number o
---

ESG reports and Japan, which also has no mandatory ESG reporting, produces the second highest
number o
---
 reports.[ 57] The simple 
---
act that countries without mandatory ESG disclosure regimes are
producing the highest volume o
---
 ESG in
---
ormation tends to show that there is some mechanism, other
than government 
---
iat, incentivizing the production and disclosure o
---
 ESG in
---
ormation. Nonetheless,
questions remain: What is that mechanism? And, does that mechanism produce higher quality ESG
in
---
ormation? These questions require 
---
urther empirical research, which is beyond the scope o
---
 this paper,
but this paper will make some e
---

---
ort to positively distinguish between high- and low-type ESG in
---
ormation.
I
---
 
---
uture studies 
---
ollow this 
---
ramework to distinguish these types o
---
 ESG in
---
ormation, then those studies
could also examine what regime produces better separation between the types.

1. CSR True Believers: High-Type ESG In
---
ormation
CSR is perceived where corporations engage in social, environmental, and political actions that go
beyond their pro
---
it interests.[ 58] First, it bears mentioning that many scholars believe SWM behavior
produces the best outcome 
---
or society, as shareholders may redeploy those maximized corporate pro
---
its
(whether received as dividends or capital gains) to 
---
urther those social, environmental, and political
interests,[ 59] making CSR a "myth."[ 60] On the other hand, some scholars believe that 
---
irms can obtain
a competitive advantage by engaging in CSR.[ 61] A primary mechanism 
---
or CSR to create a competitive
advantage is through a positive brand association.[ 62]

A recent (2020) study explored 
---
irms in Ghana to measure any correlation between CSR activities and
positive brand association.[ 63] The study did indeed 
---
ind a signi
---
icant positive relationship between CSR,
brand perception, and competitive advantage. However, the study has at least two major 
---
laws. First, the
study examined the developing nation o
---
 Ghana, and so its results may not be generally applicable to
developed economies, like that o
---
 the United States. Second, and perhaps more troubling, the Ghana
study measured CSR based on CSR reporting. In other words, the study con
---
lated the chicken with the
egg. While CSR reporting may result in socially bene
---
icial action, it might also be a rotten egg that results
in nothing socially bene
---
icial-greenwashing.

In 
---
act, the problem with many existing CSR studies is one o
---
 measurement. How does one identi
---
y and
measure CSR behavior? How does one distinguish the limits o
---
 a 
---
irm's pro
---
it interests?

There
---
ore, even i
---
 there are theoretical reasons 
---
or 
---
irms in a competitive marketplace to engage in CSR,
it is not yet clear how to identi
---
y and measure CSR contributions by those 
---
irms. As discussed above,
increasing ESG disclosure does not necessarily increase CSR activity. ESG disclosures are not a proxy

---
or CSR activity, especially where ESG disclosures are mandatory. Any 
---
uture study that seeks to quanti
---
y
the relationship between ESG disclosure and CSR activity will 
---
irst have to establish a credible and
reliable method 
---
or measuring CSR. Otherwise, the study might con
---
late true CSR activity with mere
greenwashing.

2. Greenwashing: Low-Type ESG In
---
ormation
Greenwashing occurs when corporations disclose positive environmental and ecological activities that
tend to obscure, mask, or distract 
---
rom more signi
---
icant negative activities.[ 64] As mentioned above,
even CSR researchers seem to 
---
all into the trap o
---
 con
---
lating ESG disclosure with CSR activity. This is a
problem because 
---
irms can use ESG disclosure to mask anti-CSR activities. Magali A. Delmas and
Vanessa Cuerel Burbano developed the 
---
ollowing matrix to explain how communication about CSR does
not necessarily relate to CSR activity:[ 65]

Optional ESG disclosures-where 
---
irms decide whether, when, how, and how much to disclose about ESG
activities-are rightly viewed through the skeptical lens o
---
 greenwashing. But how much greenwashing
occurs as a direct result o
---
 the lack o
---
 mandatory ESG disclosure? Organization Science published a
global study o
---
 greenwashing,[ 66] which, based on a study o
---
 thousands o
---
 public companies
headquartered in 
---
orty-
---
ive countries, ultimately concluded that corporations that are more likely to cause
environmental damage were less likely to make optional ESG disclosures.[ 67] This study, the largest
scale to date, suggests that optional ESG disclosure does not necessarily lead to greenwashing, and,
contrapositively, that mandatory ESG disclosure does not necessarily prevent greenwashing.[ 68]

A recent (2020) study, Greenwashing in Environmental, Social and Governance Disclosures, [ 69]
examined the circumstances under which corporations engage in greenwashing. It de
---
ined
"greenwashers" as "
---
irms which seek to create a very transparent public image by revealing large
quantities o
---
 ESG data but per
---
orm poorly in ESG aspects."[ 70] The de
---
inition alone belies the result:
international researchers already associate over-disclosure with greenwashing.

The Greenwashing researchers measured greenwashing with a peer-relative greenwashing score, which
is a normalized measure representing a 
---
irm's relative position to peers in terms o
---
 its Bloomberg ESG
Score minus its Asset4 ESG Score as described above.[ 71] The Bloomberg ESG Score only re
---
lects a

---
irm's quantity o
---
 ESG in
---
ormation, whether positive or negative. The Bloomberg ESG Score is essentially
a word count o
---
 ESG-related terms in public disclosures, as calculated by a proprietary algorithm.[ 72]
Thus, it is a good proxy 
---
or how many "green" words a company produces. The Asset4 ESG Score,
meanwhile, attempts to measure ESG activity, as opposed to mere verbiage.[ 73] The di
---

---
erence between
the Bloomberg EST Score and the Asset4 ESG Score, there
---
ore, represents a proxy 
---
or that 
---
irm's level
o
---
 greenwashing (that is, the extent o
---
 the di
---

---
erence between how many ESG words the company issues
versus how much ESG activity the company per
---
orms).[ 74] Although this proxy is imper
---
ect on many
levels-including the 
---
act that Asset4, an algorithmic product o
---
 a 
---
or-pro
---
it corporation, determines what
counts as ESG words and what counts as ESG actions-at least it provides a stable coe
---

---
icient to evaluate
relative per
---
ormance along some metric that can be subject to regression analysis against others.

The study o
---
 1,925 large-capitalization companies headquartered in 
---
orty-seven countries 
---
ound no
signi
---
icant correlations between countries that mandated ESG disclosures and greenwashing.[ 75] In
other words, the best empirical evidence to date shows no relationship between mandatory ESG
disclosures and less greenwashing.
This makes sense theoretically. Given that greenwashing is, by de
---
inition, over-disclosure, is a disclosure
regime likely to increase or decrease greenwashing? Theoretically, it seems that mandatory ESG
disclosure regimes are more likely to produce ESG disclosures than to produce ESG activity. There is no
empirical evidence yet that shows statistically signi
---
icant relationships between mandatory ESG
disclosures and increases in real-world bene
---
icial activities. On balance, the theoretical argument runs
against mandating ESG disclosures i
---
 the goal is to increase ESG activity-and that is without considering
the cost o
---
 losing optional ESG disclosures.

III. ESG DISCLOSURE COST
Despite the signi
---
icant scholarly interest in CSR activity and ESG disclosure, there is surprisingly little
in
---
ormation about the costs o
---
 a mandatory ESG disclosure regime. This is a limiting problem, because
the SEC is legally required to consider the costs and the bene
---
its o
---
 any new regulation, including
mandatory ESG regulation.

Cost-bene
---
it analysis (CBA) is a standard and well-recognized approach to evaluating 
---
inancial
regulation.[ 76] While there is some debate as to whether CBA should be qualitative[ 77] or quantitative,[
78] there appears to be 
---
ew who argue that 
---
ederal agencies should totally ignore the likely impact o
---

proposed or current regulation. Regardless o
---
 whether agencies should take a conceptional or
mathematical approach to CBA, 
---
ederal law, including the Administrative Procedure Act,[ 79] prohibits
any 
---
ederal administrative agency, including the SEC, 
---
rom producing any "arbitrary [or] capricious"
regulation.[ 80] Any regulation promulgated by a 
---
ederal agency, like the SEC, must be supported by
"substantial evidence."[ 81] Such statutorily required evidence o
---
ten comes in the 
---
orm o
---
 a detailed 
---
inal
rule that includes detailed analysis.

The SEC is also speci
---
ically required by statute, when engaging in rulemaking, to consider or determine
the public interest, the protection o
---
 investors, and whether the action will promote e
---

---
iciency, competition,
and capital 
---
ormation.[ 82] Statutory law prohibits the SEC 
---
rom making rules that impose a burden on
competition not necessary or appropriate in 
---
urtherance o
---
 the purposes o
---
 the Securities Exchange Act
o
---
 1934.[ 83] These statutes e
---

---
ectively require the SEC to evaluate the costs and bene
---
its o
---
 any 
---
inancial
regulation it proposes or en
---
orces.[ 84]

It is there
---
ore beyond doubt that current law requires the SEC to conduct CBA, at least on a conceptual
level, when promulgating 
---
inancial regulations. There
---
ore, 
---
urther research regarding mandatory ESG
disclosure regulations should estimate the costs and bene
---
its thereo
---
.

As this paper has already shown, however, there are serious doubts as to whether mandatory ESG
disclosure will have measurable bene
---
its at all. Whether the bene
---
its are de
---
ined as more quality
in
---
ormation about CSR activity, more CSR activity, or greater ease 
---
or investors to distinguish between
"CSR true believer" 
---
irms and "greenwashing" 
---
irms, none o
---
 the analysis so 
---
ar has shown that the
bene
---
its are likely to be positive. Meanwhile, the costs o
---
 a new regulatory regime are not likely to be zero
or negative. I
---
 there are no tangible social bene
---
its to a new regulatory regime, then it would likely not
pass CBA.
CONCLUSION
This paper reviewed the theoretical and empirical bases o
---
 mandating ESG disclosures. While there
remains a normative debate about whether corporations should be required to engage in CSR or SWM,
there is also the question o
---
 how CSR requirements could be implemented in the 
---
irst place. This paper
explored whether imposing a mandatory ESG disclosure regime is likely to generate more CSR activity
and 
---
ound there is not currently evidence showing this relationship is likely. It also provided a theoretical
basis explaining why any such mandatory ESG disclosure regime could have the unintended
consequence o
---
 reducing CSR activity and instead increase greenwashing.

It seems that signi
---
icant additional research shall be required be
---
ore imposing a mandatory ESG regime
on all American public companies. First, scholars must agree on what CSR activity is and how to
measure it-a
---
ter all, it is the socially bene
---
icial activity itsel
---
 and not merely disclosure about that activity
that most CSR proponents ultimately seek to bring about. CSR study thus needs some measurement o
---

social bene
---
it as its starting point. Second, scholars must analyze CSR activity as a 
---
unction o
---
 mandatory
ESG disclosure regimes. Because America and Japan do not currently have mandatory ESG disclosure
regimes, while many other large economies do, there is a cross-sectional natural experiment waiting to
be analyzed. Third, alternative mechanisms 
---
or ESG disclosures, such as reputational markets and
greenwashing anti-
---
raud regimes, should be evaluated theoretically and empirically to see whether they
are more or less prone to pooling equilibria. It may turn out to be the case that the public markets are
already demanding and obtaining a more optimal level o
---
 ESG in
---
ormation and CSR activity through
private ordering than would occur through a new regulatory regime. Fourth, scholars should estimate the
cost o
---
 any proposed mandatory ESG regime to compare it with its bene
---
its. Such cost is not just a matter
o
---
 net dollars but also how such a regime might impact entry, innovation, and competition.

Although CSR has been a popular research topic 
---
or almost twenty years, during which time many
nations created mandatory ESG disclosure regimes, the United States has mainly stayed on the
sidelines. This wait-and-see approach appears, with 20/20 hindsight, to have been wise. Nations that
have instituted mandatory ESG regimes have not necessarily produced social bene
---
its, despite the costs
o
---
 these regimes. Admittedly, it is counterintuitive that a mandatory disclosure regime can result in less
use
---
ul in
---
ormation, but this paper has shown theoretically and empirically why more disclosure does not
necessarily result in better in
---
ormation or, 
---
or that matter, social bene
---
its. Accordingly, CSR should be
studied more care
---
ully be
---
ore any new mandatory ESG disclosure regime is implemented in the United
States.

* Seth C. Oranburg, Associate Pro
---
essor. University o
---
 New Hampshire Franklin Pierce School o
---
 Law;
Co-Director, Program on Organizations, Business, and Markets at the Classical Liberal Institute at NYU
School o
---
 Law; JD, University o
---
 Chicago.

Allen Ferrell & Hao Liang, Socially Responsible Firms, OXFORD BUS. L. BLOG ( Jan. 16, 2017)
[https://perma.cc/7MDY-JLFP].

2. Adolph A. Berle, Jr., Corporate Powers as Powers in Trust, 44 HARV. L. REV. 1049 (1931); Adolph A.
Berle, Jr., For Whom Corporate Managers Are Trustees: A Note, 45 HARV. L. REV. 1365 (1932).
3. Milton Friedman, A Friedman Doctrine: The Social Responsibility o
---
 Business Is to Increase Its Pro
---
its,
N.Y. TIMES MAG., Sept. 13, 1970, at 32 [https://perma.cc/ASZ5-2SH9].

4. See id. (emphasizing that corporate executives only have a responsibility to act as an agent o
---
 the
stockholders, not 
---
or the general social wel
---
are).

5. Richard A. Epstein, Creeping Coercion Under the "Stakeholder" Banner, HOOVER INST. (Sept. 13,
2021) [https://perma.cc/3VJ6-XQFH] (discussing how ESG would dictate 
---
irm behavior, disallowing the
market 
---
rom sorting itsel
---
 out, which ultimately is harm
---
ul intervention within the market).

6. E. Merrick Dodd, Jr., For Whom Are Corporate Managers Trustees?, 45 HARV. L. REV. 1145 (1932);
see also Ferrell & Liang, supra note 1.

7. KLAUS SCHWAB & HEIN KROOS, MODERNE UNTERNEHMENSFU¨ HRUNG IM MASCHINENBAU
(1971) [https://perma.cc/S2×4-9MDL].

8. LYNN STOUT, THE SHAREHOLDER VALUE MYTH: HOW PUTTING SHAREHOLDERS FIRST
HARMS INVESTORS, CORPORATIONS, AND THE PUBLIC (2012); see Margaret M. Blair & Lynn A.
Stout, A Team Production Theory o
---
 Corporate Law, 85 VA. L. REV. 247 (1999).

9. See Lois S. Mahoney, Standalone CSR Reports: A Canadian Analysis,6ISSUES SOC.&ENV'T ACCT.
4, 4-5 (2012) (de
---
ining CSR, discussing research on standalone CSR reports, and 
---
inding support 
---
or the
proposition that 
---
irms issue such reports as a signal o
---
 their superior commitment to CSR).

10. See Jesús García-de-Madariaga & Fernando Rodríguez-de-Rivera-Cremades, Corporate Social
Responsibility and the Classical Theory o
---
 the Firm: Are Both Theories Irreconcilable?, 20 REV.
INNOVAR J. 5 (2010) [https://perma.cc/8E3Z-GXL6] (discussing 
---
actors stemming 
---
rom the disclosure o
---

CSR, including customer satis
---
action and corporate reputation, which are viewed to increase CSR
disclosure).

11. Matthew Lau, ESG Is Unnecessary and Harm
---
ul, FIN. POST (Oct. 13, 2021) [https://perma.cc/4KUH-
VUJ3] (commenting that business diversity is destroyed as ESG disclosure seeks to impose a wide range
o
---
 social views upon businesses, ultimately in
---
luencing businesses to view these social issues in the
same light, e.g., global warming, which is detrimental).

12. See García-de-Madariaga & Rodríguez-de-Rivera-Cremades, supra note 10, at 7 (contrasting the
view o
---
 SWM proponents-who believe it is not the individual corporation's responsibility to better society
but rather the jobs o
---
 various social groups-with the view o
---
 proponents o
---
 CSR).

13. See Philipp Krueger et al., The E
---

---
ects o
---
 Mandatory ESG Disclosure Around the World 1 (Eur. Corp.
Governance Inst., Working Paper No. 754, 2021) [https://perma.cc/FG3D-BAVG] (discussing how
mandating CSR disclosure may lead to less CSR as a whole).

14. Rehana Anwar & Jaleel A. Malik, When Does Corporate Social Responsibility Disclosure A
---

---
ect
Investment E
---

---
iciency? A New Answer to an Old Question, 10 SAGE OPEN 1 (2020) (discussing the wide
range o
---
 potential in
---
ormation that corporations may choose to disclose, such as the quality o
---
 their
products and services, along with the social behavior o
---
 companies, because di
---

---
erent investors prioritize
those considerations di
---

---
erently).

15. Armando Gomes, Gary Gorton & Leonardo Madureira, SEC Regulation Fair Disclosure, In
---
ormation,
and the Cost o
---
 Capital, 13 J. CORP. FIN. 300, 301 (2007) (discussing Regulation Fair Disclosure, which
requires public disclosure, rather than selective disclosure, o
---
 material nonpublic in
---
ormation).

16. See 17 C.F.R. §§ 243.100-243.103 (2022) ("Regulation FD").

17. See id. § 243.100(a) ("Whenever an issuer . . . [selectively] discloses any material nonpublic
in
---
ormation to [one party], the issuer shall make public disclosure o
---
 that in
---
ormation . . . simultaneously,
in the case o
---
 an intentional disclosure . . . ." (emphasis added)).

18. See Anil Arya et al., Unintended Consequences o
---
 Regulating Disclosures: The Case o
---
 Regulation
Fair Disclosure, 24 J. ACCT.&PUB. POL'Y 243 (2005).

19. Id. at 244-45 (discussing empirical data collected to show that selective disclosure aids in limiting
herd behavior among investors and also can give investors more in
---
ormation in the long run because, i
---

all in
---
ormation has to be public, then corporations may not disclose it at all).

20. See id. at 251.

21. See id. at 245 (discussing the impact o
---
 a corporation's disclosure policies on an individual's decision
to invest).

22. Id.

23. Id. at 245-46.

24. See id. at 246 (discussing the various disclosure policies a company may establish: no disclosure,
voluntary public disclosure, voluntary selective disclosure).

25. Frank H. Easterbrook & Daniel R. Fischel, Mandatory Disclosure and the Protection o
---
 Investors, 70
VA. L. REV. 669, 680-81 (1984) (discussing how a mandatory disclosure regime would prohibit 
---
irms 
---
rom
staying silent along with setting guidelines 
---
or the time
---
rame and manner o
---
 disclosures).

26. See Arya et al., supra note 18, at 247 (discussing investors' likelihood to be drawn to analysts' reports
despite the risk o
---
 herding).

27. See Easterbrook & Fischel, supra note 25, at 680-85, 708-09 (discussing how mandatory ESG
reporting would limit any corporation's ability to stay silent on those ESG issues).

28. See Arya et al., supra note 18, at 251 (discussing how mandatory ESG disclosure can lead to analyst
herding behavior which results in overlooking some in
---
ormation that would have been acquired i
---
 there
was not a mandatory disclosure regime).

29. Peter Gordon Roetzel, In
---
ormation Overload in the In
---
ormation Age: A Review o
---
 the Literature 
---
rom
Business Administration, Business Psychology, and Related Disciplines with a Bibliometric Approach and
Framework Development, 12 BUS. RSCH. 479, 483 (2019) (noting that, as the in
---
ormation load
increases, an individual's ability to understand and internalize that in
---
ormation decreases because
individuals have a limited ability to process in
---
ormation past a certain point).

30. Charles B. Cadsby, Murray Frank & Vojislav Maksimovic, Pooling, Separating, and Semiseparating
Equilibria in Financial Markets: Some Experimental Evidence,3REV. FIN. STUD. 315 (1990).

31. Id. at 319.

32. See in
---
ra Part II.B.2 (de
---
ining and discussing "greenwashing").

33. Cadsby, Frank & Maksimovic, supra note 30, at 319-22.

34. Id. at 321-22.

35. Id. at 323-24 (discussing the experiment where participants were separated into two groups: investors
and 
---
irms; at the beginning o
---
 a round, each 
---
irm selected an envelope by which it was randomly
appointed as type H or type L; once aware o
---
 their type, the 
---
irms then determined whether they would
undertake the new available project; i
---
 they chose to undertake the project, they would raise the
"necessary" 
---
unds 
---
rom the investor).

36. Id. at 332.

37. Id. at 333.

38. Krueger et al., supra note 13.

39. Id. at 11-12.

40. Id. at 2, 5.

41. Id. at 15.

42. Id.

43. Id.

44. Id. at 23, 43 
---
ig. 2 (discussing and charting the impact o
---
 mandatory disclosure regimes, which
predictably increase the quantity o
---
 disclosure).

45. Id. at 24, 46 tbl. 3 (reporting that data reveal positive and statistically signi
---
icant coe
---

---
icients, which
ultimately show a positive relationship between mandatory disclosure and the propensity to 
---
ile an ESG
report).

46. Id. at 3.

47. See id. at 1 (reporting that "institutional investors 
---
requently complain that the availability and quality
o
---
 
---
irm-level ESG disclosures are insu
---

---
icient to make in
---
ormed investment decisions").

48. Id. at 24 ("GRI compliance [is] our proxy 
---
or the quality o
---
 the 
---
iled ESG reports.").

49. See id. at 1 ("[S]ome countries may issue disclosure requirements that contain low standards and
loose guidelines," whereas the GRI may have high standards and tight guidelines.).

50. Id. at 2-3 & 23-24 (discussing how, on average, mandatory ESG reporting-while increasing the
quantity and, to some extent, quality-does not increase GRI Compliance).

51. Id. at 24.

52. Id. ("[T]he average 
---
irm initiates an ESG report to 'super
---
icially' comply with the minimum
requirements o
---
 mandatory ESG disclosure regulation.").

53. Id. ("[M]andatory disclosure a
---

---
ects the propensity to 
---
ile an ESG report, but it does not increase the
average quality o
---
 such reports once they are 
---
iled.").

54. Magali A. Delmas & Vanessa Cuerel Burbano, The Drivers o
---
 Greenwashing, 54 CAL. MGMT. REV.
64 (2011).

55. Kreuger et al., supra note 13, at 56 tbl. 1.

56. Id. (reporting 45,281 observable samples 
---
or the United States).

57. Id. (reporting 37,892 observable samples 
---
or Japan).

58. See Mahoney, supra note 9, at 4.

59. See Friedman, supra note 3, at 32; Epstein, supra note 5.

60. Deborah Doane, The Myth o
---
 CSR: The Problem with Assuming that Companies Can Do Well While
Also Doing Good Is that Markets Don't Really Work that Way, 2005 STAN. SOC. INNOVATION REV. 23
[https://perma.cc/57YW-6FA3].

61. Michael E. Porter & Mark R. Kramer, Strategy and Society: The Link Between Competitive Advantage
and Corporate Social Responsibility, HARV. BUS. REV., Dec. 2006, at 78.

62. See DAVID A. AAKER, MANAGING BRAND EQUITY: CAPITALIZING ON THE VALUE OF A BRAND
NAME (1991).
63. George Ko
---
i Amoako & Kwasi Dartey-Baah, Corporate Social Responsibiltiy: Strategy 
---
or Boosting
Brand Perception and Competitive Advantage, in CSR AND SOCIALLY RESPONSIBLE INVESTING
STRATEGIES IN TRANSITIONING AND EMERGING ECONOMIES 65 (Anetta Kuna-Marszatek &
Agnieszka Ktysik-Uryszek, eds. 2020) [https://perma.cc/L4NP-NTEU].

64. Delmas & Cuerel Burbano, supra note 54, at 1 (discussing the increasingly typical behavior o
---
 a 
---
irm
misleading consumers and investors regarding its carbon 
---
ootprint in attempt to make it more appealing
to consumers and investors).

65. Id. at 67 
---
ig. 1.

66. See Christopher Marquis, Michael W. To
---

---
el & Yanhua Zhou, Scrutiny, Norms, and Selective
Disclosure: A Global Study o
---
 Greenwashing, 27 ORG. SCI. 483 (2016).

67. Id. at 483, 491 tbl. 1, 492 tbl. 2, 494 tbl. 3 (charting data that shows a statistically negative coe
---

---
icient
regarding environmental damage, which indicates that more environmental damage is done by 
---
irms that
exhibit less disclosure).

68. Id. at 486, 491-93 (discussing the original hypothesis o
---
 more environmentally harm
---
ul 
---
irms will
engage in less selective disclosure and the data to support it).

69. Ellen Pei-yi Yu, Bac Van Luu & Catherine Huirong Chen, Greenwashing in Environmental, Social and
Governance Disclosures, 52 RSCH. INT'L BUS.&FIN. 1 (2020).

70. Id. at 5.

71. Id. (discussing the research model which essentially measures the 
---
irm's greenwashing behavior).

72. Id. (discussing the proprietary calculation, which accounts 
---
or over nine hundred key indicators,
including CO2 emissions, hazardous waste, and total energy consumption).

73. Id.

74. Id.

75. See id. at 6-8.

76. John C. Coates IV, Cost-Bene
---
it Analysis o
---
 Financial Regulation: Case Studies and Implications, 124
YALE L.J. 882 (2015).

77. See, e.g., Nat'l Ass'n o
---
 M
---
rs. v. SEC, 956 F. Supp. 2d 43 (D.D.C. 2013), a
---

---
 'd in part, 748 F.3d 359,
369-70 (D.C. Cir. 2014) (holding quanti
---
ication o
---
 costs and bene
---
its is not judicially mandated when the
SEC adopts rules that are humanitarian and not economic), overruled on other grounds by Am. Meat Inst.
v. U.S. Dep't o
---
 Agric., 760 F.3d 18 (D.C. Cir. 2014) (en banc).
78. See, e.g., Bus. Roundtable v. SEC, 647 F.3d 1144 (D.C. Cir. 2011) (holding that the SEC must
quanti
---
y costs and bene
---
its o
---
 proposed rules).

79. Pub. L. No. 79-404, 60 Stat. 237 (1946) (codi
---
ied as amended at 5 U.S.C. §§ 551-559 (2018)).

80. 5 U.S.C. § 706 (2018).

81. Id. § 556(d); see NLRB v. Int'l Brotherhood o
---
 Elec. Workers, Loc. 48, 345 F.3d 1049, 1054 (9th Cir.
2003) (interpreting "substantial evidence" to mean more than a mere scintilla and less than a
preponderance, and to also mean such evidence as a reasonable mind might accept as adequate to
support a conclusion); De La Fuente II v. FDIC, 332 F.3d 1208, 1220 (9th Cir. 2003) (same).

82. 15 U.S.C. § 77b(b) (2018) (Securities Act o
---
 1993); id. § 78c(
---
 ) (Securities Exchange Act o
---
 1934); id.
§ 80a-2(c) (Investment Company Act o
---
 1940).

83. Id. § 78w(a)(2).

84. COMM. ON CAP. MKTS. REGULATION,ABALANCED APPROACH TO COST-BENEFIT ANALYSIS
REFORM 4 (2013) (arguing-based upon the text and the legislative history o
---
 the National Securities
Markets Improvement Act o
---
 1996. Pub. L. No. 104-290, § 106, 110 Stat. 3416, 3416, 3424 (1996)
(codi
---
ied as amended in scattered sections o
---
 15 U.S.C.) ("To amend the 
---
ederal securities laws in order
to promote e
---

---
iciency . . . .")-that the SEC must conduct CBA based on the statutory requirement that the
SEC consider "e
---

---
iciency" as one o
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 a number o
---
 
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actors in rulemaking).

DIAGRAM: Figure 1. Typology o
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 Firms based on Environmental Per
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ormance and Communication

~~~~~~~~
By Seth C. Oranburg, Associate Pro
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essor. University o
---
 New Hampshire Franklin Pierce School o
---
 Law;
Co-Director, Program on Organizations, Business, and Markets at the Classical Liberal Institute at NYU
School o
---
 Law; JD, University o
---
 Chicago.


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